OK, AR is officially a trend now. I think it has many useful purposes but I’m afraid it’s starting to seem like a gimmick. This is a cool idea, but does it really need to be in AR when the same idea can work as a regular site? Maybe it does. I’m worried that people will become bored with it before the really killer apps start coming out.
We’ll see….
https://www.worldwildlife.org/pages/explore-wwf-free-rivers-a-new-augmented-reality-app
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