It’s not only the flashy, new technology-driven executions that catch my attention. Sometimes something really simple and effective is what stops me and makes me say “damn, that’s simple and effective”. This Kit Kat campaign from JWT in Tunisia is just that. It’s conceptually strong and I love the graphic-ness of it. I like to imagine how the creative team sells in their work and this is one of those that sells itself just by showing it.
https://www.commarts.com/exhibit/kitkat-print-ads
iCritiqueDesign 