Here’s something a little different than the UX-centric posts I’ve been writing lately. The British photographer, Nick Turpin, is known for his street photography and he’s hit on a pretty cool concept by shooting the reflection of ads on shiny new cars in Piccadilly Circus. It’s meant to be a statement on modern life and forcing people to take a step back and decide if they are ok with being assaulted by bright lights and ads all the time. What first attracted me to this was the unique look that the photographer creates. But what made me write about it was the simple shift in perspective that, while cool looking, is also a powerful statement when you think about it. Taking familiar objects and slightly shifting them to provide new meaning is a great way to get a point across.